The crucial role of weight loss in an appearance-obsessed society and its role in personality reshaping

A business plan should immediately grab the reader's attention and be easy to follow. If it fails to do so, the reader will perceive the content as lacking.

In the world of athletes, where ability should be paramount, appearance has become a crucial factor. If Shinjo hits a home run or Miyazato Ai wins, the media coverage will be several times greater than for athletes with similar achievements. Athletes' popularity and viewership are heavily influenced by their appearance.

Even in politics, those with striking appearances are more likely to be chosen. Haven't the mayors of Tokyo and the prime ministers of Japan all become more handsome?

Our society has progressed from a family-based society to an education-based society, then to a brand-based society, and now we're facing an appearance-based society.

As the author, I neither believe that an appearance-based society is correct nor do I wish to criticize it. Like family-based, education-based, and brand-based societies, it simply represents the values ​​of an era. Regardless of the era, the majority of ordinary people ultimately determine mainstream values. This is also known as the trend of the times, not something dictated by one person.

Every era repeatedly emphasizes judging people by their inner qualities and focusing on their inner character. Such criticism is correct in any era, yet it lacks any practical effectiveness.

Instead of criticizing this value system, I believe it's better to recognize that society is currently dominated by appearance-based impressionism, consider the changes taking place in this society, and what actions and efforts should be made to effectively address this situation.

So, what are some strategies for dealing with an appearance-based society? The word that most directly embodies appearance-based society is "individuality."

A prominent individuality, a lack of individuality, or a suppressed individuality—all these are related to "individuality."

If someone's outward impression is "fat," then their personality might suggest traits like gluttony, laziness, lack of exercise, or cheerfulness.

Wearing glasses might evoke impressions of intelligence, neuroticism, poor motor skills, or poor health.

Wearing glasses, but carrying a backpack and a paper bag, transforms one into a typical otaku① personality, not just someone interested in anime or computer games. The typical characteristics of such individuals include a complete lack of interest in trends, fashion, and sports; extreme familiarity with the internet and electronic products; spending money only on things they like; having a lolita complex①; admiring beautiful girls; becoming talkative with like-minded people; and generally being withdrawn and unsociable.

This kind of personality, defined as typical otaku, has nothing to do with a person's inner qualities; it's merely an externally imposed label.

If a woman speaks with an Osaka accent, the attributed personality traits are often described as being outspoken, talkative, frugal, and more interested in food than men.

In reality, everyone possesses a variety of personalities, but simply distorting and simplifying a person's image based on their differences from others constitutes what we call "personality."

Because individuality must be something that sets you apart from others, you can't assign the personality of a woman who speaks Osaka the label of being "frugal with money." In a class where many people wear glasses, glasses have little to do with individuality. In a workplace where many people are overweight, obesity naturally doesn't reveal any individuality.